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Thursday, October 2, 2014
Toppers Pizza on Foxbusiness.com
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We were featured on Foxbusiness.com! The story focused on how people are
buying fewer potatoes to eat at home, but when they go out to eat they order
potato dishes that are indulgent which is good for business. ToppersPizza was included in the story with Scott Iversen, Toppers Pizza Vice President of Marketing, talked about the Loaded Tot-zza Topper.
CLICK TO CONNECT
In 1991, Toppers Pizza began its quest to become the best pizza company in the world by killing it on every detail of the customer experience. Headquartered in Whitewater, Wis., Toppers takes a unique approach to the crowded pizza segment by cooking up mouthwatering specialty pizzas that start with their fresh, made from scratch dough, smothered in real Wisconsin cheese and finished with outrageous toppings like French fried onions, oven-roasted tomatoes, mac ‘n cheese and tater tots. Toppers’ claim to fame comes in the form of Topperstix™, arguably the planet’s most addictively delicious cheesy breadstix. The Toppers empire encompasses 50 restaurants across 10 states and, with its rapid expansion, is in the midst of Midwest and national domination. In 2013, Entrepreneur Magazine ranked Toppers as one of the top 500 franchises in the U.S., Nation’s Restaurant News declared the brand as one of the 50 breakout chains of the year, and Toppers received a No. 58 spot in Pizza Today’s top 100 pizza companies. For more information on Toppers, visit www.toppers.com, www.facebook.com/ToppersRocks or www.twitter.com/ToppersPizza.
Specialties: The big pizza chains serve their purpose: Mediocre food, mediocre promises, mediocre connections. While Papa John’s, Domino’s, and Pizza Hut are stuck in a stiff battle for the family demographic, Toppers remained hooked on being a hip, cool brand, connected to the nationally untapped 18-34 demographic. This strategy has helped Toppers sustain its growth, through its relationship with young, energetic consumers craving a real brand connection. For more information on Toppers, visit www.toppers.com.
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